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Brand Operations Manager

Employment typeFull-timeSalary20K - 25K RMB per month Location China(中国)Shenzhen

HR last follow 6 months ago 1260 views

Job description


Description

1, According to the company's development strategy, in-depth analysis of the development of global brand positioning, planning brand value, market, product and image positioning, development of brand operating plan, planning company's brand acquisition ,advertising investment etc 2 Guide the development of brand VI and monitor the use of the establishment of brand equity and management, and gradually increase the brand value through effective construction; 3, Assess, develop brand resources and rational use, to ensure the maximization of brand resources efficiency; 4, Planning, monitoring and guiding all promoting activities 5, According to the needs of brand building, set up a media resources database, and guide the advertising, news publishing , soft article, etc. 6, Be responsible for the brand management department, promotion department , design department to ensure they all are running smooth

Requirements

1, Bachelor degree or above in marketing major or related major; 2, Familiar with brand management, brand authorization, product planning, marketing and image design and other management work; 3, with international brand operation vision and 3 years experience in the same position, overseas background is a plus 4, English proficiency, can be used as working language; 5, Need to have appropriate overseas business trip.

Required Languages

EnglishMandarin

Experience

Mid-Senior level

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Human Resources 11 - 50 employees Founded 2015 Privately Held

Company

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