Job in ChinaPratiman Pandey

Overseas Marketing and Communication Professional, Felicitated as 100 most influential marketeer, Expertise in Digital Marketing

Age29 years oldPost TypeMarketing / Advertising / PRNationalityCome from IndiaLiving CityLiving in Overseas

Language: English Mandarin French German Others

http://www.linkedin.com/in/pratimanpandey

Summary

  • Marketing and International Business Professional with 5+ years of experience, who drives company growth through creative and innovative marketing strategies and is skilled at analyzing market trends and customer needs.

Experience

  • Marketing Manager

    Eran Group
    (1 year)

     Developed Digital Marketing best practices, approaches, and strategies that can be adopted across all the markets  International Market Development for Aluminum Poles (APAC & EMEA) & Luxury Lighting (North America)  Probrite (LEDs’) for Home Depot – Marketing & Communication in the USA & Canada (Online & Mobile Marketing)  Managed relevant trade fairs, and related offline & online campaigns (The USA, Hong Kong, Singapore, China, etc.)  Streamlined the Marketing and Product Department (The USA and China) – Global CRM, Data Management, etc.  Key Account Management – Marketing & Acquisitions (Clients – Philips, Alibaba, Cree, Rab Lighting, Econolight, etc.)

  • Marketing Manager

    Simba Dickie Group
    (2 years)

     Marketing & PR for Simba India – Franchisee Store, E-commerce Platforms, Large Retail Chains & Concept Stores  Led Digital Media for the Brand – Social Media Marketing, Affiliate Marketing, Content Marketing, Email Marketing, etc. (Transformed product marketing into digital content by designing the first ever online and mobile game for the SAARC Countries, later marketed and promoted it through Nickelodeon)  Conceptualized & Curated Simba Toys' Blog (first ever anywhere – few of the articles were later selected for Global Communication) and Simba Toys App for Indian Markets  Marketing and Communication for Licensed Toys and Bags (Clients – Viacom18, Disney, Marvel Studios, Universal Pictures, Warner Bros, WWE, Entertainment One, Sony Pictures etc.)  Product Launch, Promotions & Event Management – ICC Official Mascot, Squap Championship (India), Toy Fairs etc.  International Marketing – SAARC Nations – Aligned with Global Brand Development Initiatives

  • Territory Sales In-charge

    Britannia Industries
    (10 months)

     Over 1000 percent growth in Dairy Segment in the assigned territory, and was the second largest contributor to the monthly sales of Britannia West (Part of the Team to achieve first ever USD 15M in a month for Mumbai region)  Market Research and Sales Forecast & Trend, which further helped the brand in Trade Marketing Initiatives.

  • Management Trainee (Intern)

    Audi AG
    (7 months)

     Assisting the team in carrying out various Brand Communications and Public Relation Activities  Preparing brand related fact sheet, corporate & product presentations for media communications  Part of the Event Management and Execution Team for Audi Q life, Audi Sportscar Experience and Race 2 (Movie)  Opportunity Mapping & Branding of Audi Merchandise and Analysing Share of Voice of Luxury Automobiles

  • Trainee (Germany)

    ISMASOFT
    (2 months)

    Marketing Analytics - Training (Language R, A/B Testing)

Skills

  • Marketing, International Business, International Marketing, Design Communications, Digital Marketing, Cross-Culture Management, Vendor Management, Public Relations, Corporate Communications, Social Media Marketing, Business Development
  • Overseas Marketing, Analytics

Education

  • ITM Business School (India), ESSCA (Hungary), EM Normandie (France)

    Master of Business Administration (M.B.A.), International Business and Marketing
    -

    1. ITM Business School, Mumbai, India - Business Strategy, Digital Marketing, Communications, Marketing 2. ESSCA, Budapest, Hungary – International Business & Cross-Culture Management (Major Subjects) 3. EM Normandie, Caen, France

  • Delhi University

    Master's Degree, Communications
    -

    Public Relations and Communications

  • Patna University

    Bachelor's Degree, Bachelors of Commerce (Honors)
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    Accountancy, Economics, Business Law, Statistics