Multi-Award-Winning Marketer and Tech Enthusiast, with over six years of work experience in Marketing and Communications (online and offline), Global Engagement, Events, and Fairs, seeking a challenging and growth-oriented position (full-time) in Brand Management to best utilize his skills and experiences.
Brands – Sanle Group (E-commerce), Kulon Electronics (B2B), Hewlett Packard (FMCD), and Dr. Panda (Ed-Tech) Dr. Panda (Current Brand) - Mobile Apps & 3D Animated Series - Cartoonito (Italy), RTL Kids (Netherlands, Luxembourg), YLE (Finland), TVNZ (New Zealand), HITN (Latin America, US), Roku (US), and Azoomee (Sweden, UK, US, etc.) - Driving Content for offline and online channels (focus on YouTube) Inbound Marketing – SEO, CRO, A/B Testing, Email, Keywords, Affiliates, Community, and Social Media Media and Stakeholder Management – Positive PR, Awards, App Store Features, and Cross-Promotions Website and E-commerce Management – Product Management to Design to Content to Market to Delivery Influencer and Campaign Management – Conceptualizing, and managing sustainable global KOL campaigns
Developed Digital Marketing best practices, approaches, and strategies that can be adopted across all the markets International Market Development for Aluminum Poles (APAC & EMEA) & Luxury Lighting (North America) Probrite (LEDs’) for Home Depot – Marketing & Communication in the USA & Canada (Online & Mobile Marketing) Managed relevant trade fairs, and related offline & online campaigns (The USA, Hong Kong, Singapore, China, etc.) Streamlined the Marketing and Product Department (The USA and China) – Global CRM, Data Management, etc. Key Account Management – Marketing & Acquisitions (Clients – Philips, Alibaba, Cree, Rab Lighting, Econolight, etc.)
Marketing & PR for Simba India – Franchisee Store, E-commerce Platforms, Large Retail Chains & Concept Stores Led Digital Media for the Brand – Social Media Marketing, Affiliate Marketing, Content Marketing, Email Marketing, etc. (Transformed product marketing into digital content by designing the first ever online and mobile game for the SAARC Countries, later marketed and promoted it through Nickelodeon) Conceptualized & Curated Simba Toys' Blog (first ever anywhere – few of the articles were later selected for Global Communication) and Simba Toys App for Indian Markets Marketing and Communication for Licensed Toys and Bags (Clients – Viacom18, Disney, Marvel Studios, Universal Pictures, Warner Bros, WWE, Entertainment One, Sony Pictures etc.) Product Launch, Promotions & Event Management – ICC Official Mascot, Squap Championship (India), Toy Fairs etc. International Marketing – SAARC Nations – Aligned with Global Brand Development Initiatives
Over 1000 percent growth in Dairy Segment in the assigned territory, and was the second largest contributor to the monthly sales of Britannia West (Part of the Team to achieve first ever USD 15M in a month for Mumbai region) Market Research and Sales Forecast & Trend, which further helped the brand in Trade Marketing Initiatives.
Assisting the team in carrying out various Brand Communications and Public Relation Activities Preparing brand related fact sheet, corporate & product presentations for media communications Part of the Event Management and Execution Team for Audi Q life, Audi Sportscar Experience and Race 2 (Movie) Opportunity Mapping & Branding of Audi Merchandise and Analysing Share of Voice of Luxury Automobiles
1. ITM Business School, Mumbai, India - Business Strategy, Digital Marketing, Communications, Marketing 2. ESSCA, Budapest, Hungary – International Business & Cross-Culture Management (Major Subjects) 3. EM Normandie, Caen, France
Public Relations and Communications
Accountancy, Economics, Business Law, Statistics
Contact Info
- (+86) 155****9494
- (+91) 98****0514
- ****@****
- *****