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Marketing Manager job in China is in job choice list of expats in China or abroad. As you can see, more and more Marketing Manager Job info have show on the lots of job websites as a great number of Chinese recruiters are looking for marketing talents to help them open oversea market.
The Hiring Need of foreign Marketing Managers in China
Since you are already making your decision to seek job chances in China, you must have visited so many job website to check new opportunities. And have you also found out that there is lots of marketing manager jobs in China and are you also interested in this kind of job to build up your career life in China. So let us figure out why there exists a hiring need for a bunch of marketing managers. It is because that now an increasing number of Chinese companies realize how important marketing is to boost their business. And their target customers are not only limit to customers oversea but also include the foreigners in China.
So basically there have two types of marketing manager jobs in China.
Marketing Manager Targeting at Expats in China
As you can see in this title, being a marketing manager targeting at expats in China, you own main job duties to plan some online/ offline events to attract a crowd of expats in China to promote the products of your company/ improve visibility of company. So you not only need to publish attractive articles to promote your events to let target people informed on social media oversea, but also need to promote on main social media in China. One useful way is that you need to cooperate with other marketing manager to let them post your promoting articles to their followers. In return, you need to also list the name of the cooperating party on your promoting poster and activity board.
Marketing Manager Targeting at Oversea Customers
This kind of marketing manager job is provided by some foreign trade companies in China. And the main duty for marketing manager in Chinese foreign trade companies is to find suitable and useful foreign platform to promote relative products. In this job, you must be familiar with some hot sales website with high traffic every day. As you may know, there is always fierce market competition between foreign trade companies. Publishing your promoting articles on high-traffic websites matters a lot in the sales of products as more people see the advertising more order chances will get in your company.
Not only being familiar with high-traffic sales websites is the needed quality for marketing manager in Chinese foreign trade companies, but also you should have keen sense to develop more internet celebrities oversea to help you promote product like let internet celebrities take video of your product and send with purchase link and coupon on comment area below. So obviously you need to own good communication skill to convince internet celebrities to cooperate with you at a reasonable price like provide them not only good payment but also free gift and coupon of other useful products of your companies. To keep a good cooperation relationship with these internet celebrities is also necessary for further cooperation in future.