E-commerce Operations

1.Store Operations and Management - Be responsible for the daily operation of the Amazon account, including optimizing listings, improving keyword rankings, advertising placement, and planning promotional activities. - Monitor core data such as product sales, conversion rate, ACOS, etc., and formulate optimization strategies to enhance the overall performance of the store. - Handle store anomalies and reduce operational risks. 2.Advertising and Traffic Growth - Develop an advertising (SP/SB/SD) placement plan within the platform, optimize the advertising structure and budget allocation, and increase the ROI. - Collaborate with external channels (social media, Deal websites, influencer marketing) to attract traffic, and reduce the cost of acquiring customers. 3.Market and Competitor Analysis - Analyze market trends, consumer behavior, and competitor strategies, and propose product optimization and pricing suggestions. - Track changes in Amazon policies (such as FBA rules, compliance requirements) to ensure business compliance. 4.Supply Chain Collaboration Coordinate the purchasing and logistics teams, optimize inventory turnover rate, and prevent stockouts or unsold products. Monitor FBA inventory management, return rate, and IPI score to reduce storage costs. 5.Cross-departmental Collaboration Communicate with the product development and design teams to facilitate the development of new products that meet regional needs. Assist the customer service team in handling customer inquiries and disputes, and maintain the brand reputation.

1.Strict Requirements Language Skills: Fluent in English (CET-6/TEM-8 or equivalent level), capable of independently writing English listings and customer service emails. 2.Experience Requirements At least 5 years of experience, with a proven track record of successfully creating a hit product from scratch. 3.Skill Requirements - Proficient in Amazon algorithm logic, SEO optimization, and CPC advertising strategies. - Skilled in using selection tools and proficient in data analysis (Excel/Google Analytics). - Familiar with overseas e-commerce regulations (such as FDA/FCC certifications, product labeling requirements). 4.Bonus Points - Have experience in operating DTC brand independent websites (using platforms like Shopify). - Have experience in managing e-commerce operations in the home appliance industry. - Be familiar with overseas social media marketing (such as TikTok, Facebook, Instagram for traffic attraction). - Have experience in team management. 5.Other Team Positioning: The core department of the company's international e-commerce business, with international management. The team reports directly to the overseas marketing director. Cultural Keywords: Result-oriented, Open and inclusive, Quick experimentation and correction