Job Description
Formulate and implement TV product strategies, including collecting product requirements, identifying product competitiveness gaps, and spotting market opportunities.
Collaborate with cross-functional teams (including IPD, business planning and marketing teams) to bring TV products from concept to market.
Conduct market research to understand customer needs and industry trends, and use this data to inform product decisions.
Define and prioritize product functions, write detailed user stories, and work closely with the R&D team to ensure the successful delivery of products.
Monitor product performance, collect and analyze user feedback, and make data-driven decisions to improve product functions and usability.
Ensure TV products remain competitive and aligned with business objectives, and propose improvement suggestions.
Keep a close eye on the European TV market and regulatory environment to ensure compliance and competitiveness.
Lead product launches and cooperate with marketing and sales teams to drive product adoption and growth.
Foster a culture of innovation and continuous improvement within the product team.
Requirements
Bachelor’s degree or above in marketing, TV development or related majors.
Experience as a TV product manager; experience in the European market is preferred.
Understanding of the TV industry, including content distribution, consumer preferences and emerging technologies; excellent project management and communication skills.
Proficiency in using product management tools, methodologies and analytical techniques.
Ability to work effectively in a cross-functional and collaborative environment.
Strong problem-solving skills and a data-driven approach to decision-making.
Excellent leadership and interpersonal skills.
Experience in agile development is preferred.
