• Lead a team of 8 marketing specialists across social media, e-commerce, design, and web development to drive strategies aimed at increasing brand awareness and lead generation for multiple brands under EnnoPro Group • Develop and execute tailored global campaigns and promotions to enhance each brand's market presence. • Design, launch, and monitor targeted ads across various platforms, including Google Ads, social media, influencers, e-commerce, and Baidu SEM. • Analyze cross-channel data and implement Growth Marketing strategies to maximize conversion rates while reducing costs, resulting in a significant improvement in ROI. • Improve website performance by implementing targeted action-based strategies for conversion optimization, utilizing SEO techniques and promotions to attract organic traffic and boost brand visibility and profitability. • Oversee e-commerce platform operations to maintain consistent brand awareness and marketing communication across all platforms and drive higher conversion rates. • Successfully handled crowdfunding marketing campaigns, such as the 'GlassOuse PRO Assistive Device' on Kickstarter in 2022, achieving 140% of the funding goal. • Collaborate with content creators and designers to develop dynamic content, such as videos, photos, posters, and catalogues, aligned with the brand image. • Identify global exhibitions, coordinate arrangements, and maximize marketing potential for diverse brands. • 领导一个由8名组员组成的团队，组员分别负责社交媒体、电商运营、设计师、内容创作者和网站开发等。 制定宏观营销策略，提高品牌知名度，并为EnnoPro集团的多个品牌（包括GlassOuse、EnnoCar、EnnoTool、CEBA和Simart）开发潜在客户。 • 针对每个品牌的独特市场，在全球范围内创建并执行多渠道的营销活动。使得在线销售的询盘数量在4年内增长了525%。 • 2022年实施跨渠道的营销增长战略，使得2022年订单转化率增加了74%，营销成本降低了31%。与2021年相比，使得从询盘到销售这一步骤的转化率提高了49%。 • 在谷歌广告、国际社交媒体、红人营销、电商平台和百度SEM上设计、发布和监控定向广告。 • 通过实施有针对性的策略，利用SEO和促销活动来吸引自然流量，从而提高品牌知名度和盈利能力及提高网站转化率。 • 监管电商运营，以保持品牌传播并提高转化率。 • 成功完成了GlassOuse PRO辅助设备在Kickstarter上的众筹项目，筹集了140%的资金，超过了原定目标。 与内容创作者和设计师合作，开发符合品牌形象的动态内容，如视频、照片、APP设计（GlassOuse&Simart）和产品目录等。 • 在全球范围内寻找并落实展会，再协调安排，于最大限度内发挥不同品牌的营销潜力。

• Identifying new markets to expand by analyzing Bhopal's supply and demand side in the hospitality sector. • Negotiate the deal and launch the hotel under the OYO Franchise model • Managed a portfolio of 26+ hotels in Bhopal as an Account Manager, addressing concerns related to profit & loss statements, contracts, operations, payment reconciliation, pricing, and promotions. • Achieved a 586% increase in Gross Monthly Value (GMV) for the city and maintained a churn rate of below 3%. • 通过分析博帕尔在酒店业的供需情况，确定需要扩张的新市场。 • 谈判交易并在OYO特许经营模式下推出酒店服务。 • 作为客户经理，管理博帕尔26家酒店的投资组合，解决与损益表、合同、运营、付款对账、定价和促销相关的问题。 • 实现了该市月度总价值（GMV）586%的增长，并将流失率保持在3%以下。

• Managed accounts for over 250 clients in Mumbai as an Account Manager. • Successfully negotiated subscriptions and generated new business by selling Practo Reach Ad, an online advertising solution. • Part of the lead generation team utilized Salesforce CRM to develop sales and marketing strategies based on market • insights to improve various metrics and expand the database. • Achieved 153% of the sales target in December 2016, the second highest in the country, and received recognition from the CEO. • 作为客户经理管理孟买250多家客户的客户账户。 • 通过销售在线广告解决方案Practo Reach Ad，成功协商订阅并创造了新的业务。 • 利用Salesforce CRM系统开发潜在客户团队的一部分并根据市场洞察力制定销售和营销策略，以改进各种指标并扩展数据库。 • 2016年12月实现了153%的销售目标增长，达到全国第二名的业绩，并获得了首席执行官的认可。

MBA in Marketing

Bachelor's in Electronics & Communication