- To prioritize the most impactful and relevant SEO strategies and technical optimizations for the ecommerce websites of the company: superama.com.mx, sams.com.mx and walmart.com.mx - To collaborate with Product and Content areas finding ways for acquiring more users through implementation of pain points solving, innovation and high-quality online trends. - Reporting, interpretation and optimization of keyword rankings, traffic metrics, conversion rate, revenue and more KPIs to assess categories and website performance. - To co-create SEO-SEM strategies in order to increase the share of no paid search engines campaigns and the efficiency of paid campaigns. - Management of SEO audits and guidance of 5 migrations of platforms.

As independent: To create content and coordinate publications with external collaborators in order to keep the online platform weekly updated. Love Matters is a global project of RNW Media with a version in Spanish called Hablemos de Sexo y Amor, where young people can find reliable information about sexuality, reproductive rights, STDs, relationships and diversity.

As independent, per projects: - Keyword research and meta data for their website - Best practices for a successful migration of the website

- To give SEO service to several countries where Terra had presence: Argentina, Chile, Colombia, Peru, Mexico, Spain, Brazil and USA. - To monitor metrics and prepare reports with analysis of what kind of content had the best results per country. - To search trends of queries for suggesting article topics and also the best ways to approach and write these contents, always applying SEO best practices. - To suggest technical improvements for increasing organic audience from search engines and social networks. - Trained more than 40 journalists of 5 different countries in SEO best practices. see less

- To give SEO service for the several websites of this Mexican publishing house: soyentrepreneur.com.mx, altonivel.com.mx, cinepremiere.com.mx, mexicodesconocido.com.mx and 100ideasparaemprender.com. - To do on-page optimization, checking meta data, technical improvements and redesigning websites and their CMS for reaching the growth of organic audiences. - SAO (Store App Optimization) to optimize new products: mobile and tablets apps.

As independent: Coordination of copywriters and more collaborators, SEO optimization and development of timetables in order to submit contents for brand new online platforms for Danone and Comex.

- To conceptualize, create texts, contents and proposals of prints, banners, TV commercials, CRM (Customer Relationship Management) and web pieces for several advertising campaigns. - I was a member of a volunteer team that got a new client to the agency: Hoteles.com; we won the pitch and were able to do their brand launch campaign in Mexico. - I had worked with brands such as Ford, Chrysler, Land Rover, Prodigy MSN, Movistar and Hoteles.com

ENE program

women program

Campus North program

Speciality program in Advertising and Marketing