Wiktoria

Digital Marketing | Social Media | Content Creation | Community Management
30 years oldDigital Marketing/Social Media MarketingCome from Poland Living in Shanghai
Language: German, English, Polish
Mandarin: fluent communication

Young professional and recent master degree graduate from Shanghai University of Finance and Economics in International Business Experienced in digital marketing, that is: Social Media Management, Influencer Marketing, Community Management, Social Media Strategy, OPS System, Data analysis, Content creation. Ready to learn new skills and become part of a team

Social Media Startegist (freelance)
ebmed Inc.
Feb 2020 - Mar 2020(a month)

• Setting up Social media strategy from scratch • Content creation • Social Media and Community Management • Data Analysis

Digital Marketing
Insiders Experience
Sep 2019 - Mar 2020(6 months)

• Planning & developing the social media strategy (WeChat, WeChat official, Instagram, Facebook) to align with business goals • Producing bespoke Social Media content supporting overall brand marketing objectives • Monitoring and evaluating SNS data • Using digital analytic tools to tweak marketing strategies based on findings • Working with senior management in setting communications plan • Creating long lasting partnerships with media, hotels, airlines, associations, restaurants and various places. • Joining marketing events

TikTok Operations Internship
Bytedance Inc.
Jul 2018 - Jan 2019(6 months)

• Acquired and onboarded new TikTok users • Co-created Exclusive TOP TikTok creator Facebook Group • Made Free collaborations with polish influencers and celebrities • Made at that time highest performing challenge (#ostatniedniwakacji) • Created Interest push with VV over 80/90% • Community Management (helped managed and build long lasting relationships with Poland TOP 100 influencers) • Managed Official Instagram and TikTok account of TikTok Poland • Reviewed Quality of content • Closely followed and reviewed the social media trends

Shanghai University of Finance and Economics
, International Business
Sep 2017 - Jul 2019(2 years)

This program have prepared me for working in International Enterprise that deals with China but not only. Core courses of this Masters Program: International Business Negotiation (Focusing on Chinese style of negotiation but not only), Corporate Finance,

Harvard University
, E-commerce Strategies
Jun 2019 - Jul 2019(2 months)

Summer School

Shanghai University Of Finance and Economics
, Non-Degree Intensive Chinese Language Course
Sep 2016 - Jun 2017(10 months)

Shanghai University of Finance and Economics offers an intensive Chinese language program for international students that seek high level of Chinese language. The program consisted of classes such as: Reading, Writing, Speaking, Listening, Extensive Readi

Suzhou University (Suzhou, China)
, Sinology
Mar 2016 - Jul 2016(4 months)

As part of my bachelor program, I have spent a semester at Suzhou University. The six months exchange consisted of classes about Chinese language and culture, that is: Chinese Reading, Writing, Listening, Speaking, Wushu, Calligraphy, Tai-Chi, Traditional

Tischner European University (Cracow, Poland)
, Applied Linguistics - Sinology
Oct 2013 - Jun 2016(3 years)

Bachelor’s Degree

Philipps University (Marburg, Germany)
, Applied Linguistics - Sinology
Sep 2014 - Aug 2015(a year)

As part of my bachelor program, I have spent 2 semesters at Philipps University in Marburg in Germany enlarging my knowledge of applied linguistics and chinese culture, history and geography.

Social MediaCommunity ManagementSocial Media MarketingInfluencer MarketingContent CreationDigital MarketingChineseTikTokleadership