Carol
A Global Marketing and Branding Specialist, Corporate Trainer, 2-time book author and entrepreneur with 10 years’ experience helping companies elevate their brands, promote business and boost sales. Has in-depth knowledge of cross-border business and cross-cultural audiences, with experience working in 5 countries: China, Hong Kong, Singapore, the USA and Ecuador. Strong background working in both B2B and B2C environments in diverse industries: corporate training, trading, cryptocurrency, NGOs, pet apparel/fashion, e-commerce (Amazon) and luxury cars. Highly entrepreneurial, Founder and Director of 4 successful businesses - generating entire client base and attaining a 70% client referral rate Strong ability to prospect and acquire leads, using on- and off-line marketing channels, build strong working relationships that contribute to long term customer retention and loyalty.
Liaising with clients and prospects to maintain positive relationships and brand recognition. Developing strategic brand positioning by designing, planning, and manage the story-telling copywriting and visual material. Designing and building adding products to offer more value for premium customers, ultimately be the brand’s signature for the customers. Recruiting and training staff, supporting the Sales Team in developing customer service and conflict management skills following the brand’s indentity. Creating campaigns to boost the brand in local and international markets including, USA, Russia China, undertaking public relations and event planning. ACHIEVEMENTS Established the Marketing Department, from scratch Tripled the number of leads for potential customers by recognizing the brand. Gained 5% more visibility in the Russian market, increased leads through social media and website by 60%. Increased overall product sales by 8%.
International Business management and marketing.
Contact Info
- (+65) ****0702
- ****@****
