Job Responsibilities
The Head of Marketing and Communications has overall responsibility for creating and implementing the International Markets Development marketing and communications strategies in accordance with the organisation’s ambitious and exciting strategy and business objectives. This includes oversight of all strategic communications with external audiences, working closely with every Glodon’s team to identify and maximise opportunities to bring the Glodon’s mission and achievements to life. This should be achieved through a diverse mix of marketing, advertising and media campaigns using the full range of traditional and digital tools available. An important component of the role is the development and implementation of external communications policies, as well as establishing and maintain house style and branding guidelines.
Job Requirements
• Act as the strategic lead and manage and deliver the department’s media and PR strategy. • Act as the strategic lead for all media engagement, pro-active and re-active, and provide appropriate support to spokespeople. • Oversee the development and implementation of external communications policies and procedures Marketing • Act as the strategic lead for all marketing and advertising campaigns and activities in line with the business objectives. • Manage the production and dissemination of all marketing and communications material in line with the established house style and branding guidelines. • Oversee the nature and tone of content, and adherence to branding, across the organisation’s digital channels. • Attend and actively participate in monthly IMD meetings and implement actions as required Management responsibilities for those reporting to you • Manage and supervise the Marketing and Communications team. • Set objectives and manage performance, including appraisals. • Delegate responsibility for tasks, where appropriate, and oversee progress. • Prepare, manage and deliver the Marketing and Communications budget. • Assess and forecast financial performance, including comparison of actuals to budget, consider outlook, and manage activity to deliver agreed financial outcomes. • Prepare for monthly financial results and forecast meetings. • Undertake other duties as may be reasonably requested of your post.
Required Languages
English
Job Details
Position type
Digital Marketing/Social Media Marketing
Experience
5~10 years