Overseas Brand Director/Senior Manager
Full-timeNegotiableBeijing, Hongkong
Refresh at 7 months ago 589 views

Job Responsibilities

Responsibilities: 1. According to the company's brand communication goals and departmental marketing goals, formulate the department's annual, quarterly and monthly integrated marketing communication strategies and plans, and be responsible for the organization and implementation. 2. In-depth insight into the market environment, user needs, competitors and brand contact channels, etc., and dig deep into the core value proposition, plan media strategy, and differentiated positioning. 3. Responsible for the company's brand operation planning and promotion channels overseas, including writing English content copywriting, social media strategy, brand endorsement planning (spokesperson, KOL, etc.), brand video content output, channel delivery, etc. 4. Collect, analyze and evaluate the effect data of various integrated marketing communication results, timely feedback to the department, and continue to improve performance. Cheryl Cai TEL:+86 17665315085 WhatsApp:+86 17665315085 WeChat:hiredchina100 E-mail:cheryl.cai@hiredchina.com

Job Requirements

Requirements: 1. Graduated from business analysis, economics, marketing and other related majors 2. More than five years of relevant marketing and brand promotion work experience, rich experience in domestic brand overseas promotion and operation projects, proficient in marketing theory, and integrated marketing communication tools and methodologies. 3. Outstanding communication skills, organizational skills, innovation skills, problem-solving skills, rapid learning skills, influence and driving force. 4. Proficient in English business communication and writing skills.

Required Languages

English, Mandarin

Job Details

Position type

Other marketing positions


Unlimited experience

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