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Search Engine Marketing (SEM) Manager
Full-timeUnder 10K RMB per monthShanghai
Motion Global
Refresh at 7 months ago 1495 views

Job Responsibilities

We are seeking for a SEM Manager who is responsible for the global development, implementation and management of customer acquisition strategies across web and mobile. This person will focus specifically on the global SEM strategy development, implementation, tracking and performance. He/she will serve as an expert in search engine marketing through insights and analysis, and should have strong proven experience working on dynamic and complex SEM campaigns. We are looking for a very sharp and self-motivated achiever who combines a deep interest in business and passion for data-driven decision-making, with proven strong analytical capabilities, meticulous attention to detail and international experience.

Job Requirements

Bachelor’s Degree or above. Minimum 3 years of paid campaign management experience required China search engine experience is a plus Experience with analytics tools (Google Analytics, Web trends, Omniture) Experience on performance media toward ROI/CPA goals. Experience with Bid Management tools (Kenshoo, Marin, Acquisio) Direct experience in managing large scale, complex paid search campaigns Clear technical and analytical mindset, experience working with large sets of data will be advantageous Google Certification (Fundamentals), Analytics and Advanced Certification is mandatory Excellent attention to detail and the ability to effectively multi-task in a deadline driven environment Excellent written communication and interpersonal skills, with an eagerness to work as member of a team Excellent English speaker. Mandarin or other foreign languages is a plus.

Required Languages

English

Job Details

Position type

Other

Experience

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