The responsibilities： Determine the high level strategy for brand 0-1 development based on an in-depth understanding of the market, the user, and the competition. Develop marketing strategies and plans Coordinate with marketing-related functions to execute the marketing plan, including creative/advertising/PR/social/EDM/content marketing Collaborate with the product/operations functions to identify the resources required to achieve brand objectives. Provide guidance on the development of high quality and effective marketing materials that are aligned with the overall brand strategy. Identify and develop marketing opportunities that are aligned with the brand and maximize all growth opportunities.
The requirements： It is required that you are Native American. Experience working as a brand manager for more than five years An experienced manager is essential. A strong understanding of both traditional marketing and digital marketing is an asset. Passionate about building brands from scratch. Independent profession： An excellent understanding of data analysis. Excellent interpersonal skills. A solid skill of English copywriting is a must, and a certain level of mastery of Mandarin is a plus. A bachelor's degree or higher is required.