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Global Marketing Manager
Full-time20K - 25K RMB per monthShanghai
ECO GREEN ENERGY LIMITED
Refresh at 10 days ago 1303 views

Job Responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door • Deploy successful marketing campaigns and own their implementation from idea to execution • Competitive Intelligence: Have a clear analysis of all competition on domestic and international market, and Benchmark the best ideas • Work closely with financial and sales department to help serve customer and company needs in the most profitable way. A good example here is working directly with sales people for improving their sales associate skills and competencies • Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copy writing, performance analysis, and much more • Produce valuable and engaging content for our website, social networks and blog that attracts and converts our target groups • Identify weaknesses in existing marketing campaigns and develop pragmatic solutions within budgetary constraints • Be in charge of marketing budget and allocate/invest funds wisely • Measure and report performance of marketing campaigns, gain insight and assess against goals • Coordinate, manage and monitor the marketing with various departments in the organization. • Establish strong KPI for Marketing team and business developer team • On weekly base check and present result to all team and find out solution to bring higher numbers of leads • Monthly analysis with all directors and finance team to review all the result

Job Requirements

• Minimum Bachelor- Master Degree in Marketing, overseas background appreciated • Minimum 3-5 years’ experience in Marketing in a multinational environment, related to B2B business • Experience in similar industry is a plus. • Experience marketing generalist and a successful record as a contributor in a business partner role delivering business priorities • SEO, traffic, KOL, SQL, exhibition experience required • Good teamwork skills / leadership • Communication skills and networking ability • Good organizational and planning skills • Adaptability • Result driven • Strong attention to details

Required Languages

English

Job Details

Position type

Marketing specialist/Marketing manager

Experience

5~10 years

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