Job Responsibilities

1. Establish brand positioning, develop brand promotion and implementation plans, and enhance brand influence; 2. Establish brand, create brand images, content and stories. Set up brand promotion matrix, develop spread strategy, and analyze and monitor spread effects and costs; 3. Follow industry development trend and market dynamics and current affairs; 4. Plan breakout points, increase exposure rate, increase communication and attention of overseas users, and enhance customer loyalty; 5. Establish a good relationship with media platforms, integrate all kinds of overseas media resources, and achieve the target of brand promotion overseas.

Job Requirements

2 Vacancies: Prefer American or Canadian 1. Bachelor or above, major in marketing, media or related is preferred; 2. More than three years of overseas brand planning experience, with strong brand awareness, brand thinking, construction and planning ability; 3. Familiar with overseas marketing, capable of independently completing the planning and communication of brand content; 4. Rich overseas online media resources and channel resources, excellent ability of resource integration, analysis and problem solving; 5. Excellent communication, organization, collaboration, and writing skills; 6. Be deeply familiar with consumer market and products. Salary Range: Around RMB30-40K How to apply: Please feel free to contact Echo and send your updated CV to Email: echo.lai@hiredchina.com /mingyue.w@hiredchina.com/carrie.huang@hiredchina.com WeChat: GICtwo/ hiredchina7/GICone

Required Languages

English