Job Responsibilities

 Market Insights: Regularly gather and analyze trends, policy changes, competitive landscape, and consumer behaviors in the European renewable energy market to inform brand strategies.  Brand Strategy: Develop and implement competitive brand positioning and communication strategies based on market analysis, ensuring consistency and localization of brand messages across different European countries.  Partner Relationships: Establish and maintain relationships with partners (distributors, installers, service providers) in the European region to co-create market promotion activities and expand brand influence.  Customer Insights: Understand end-user needs and preferences for residential solar PV systems through market research and customer feedback, regularly updating product and service market positioning.  Performance Evaluation: Evaluate the effectiveness of marketing activities through regular performance tracking and analysis, adjusting strategies to optimize market performance as necessary.

Job Requirements

 At least 2 years of marketing experience in the renewable energy industry, specifically in the solar PV sector.  In-depth understanding of the European renewable energy market, policies, and consumer behaviors.  Excellent strategic thinking, creativity, and project management skills.  Strong cross-cultural communication and collaboration abilities, capable of working effectively in a multicultural environment.  Proficiency in German and English. Please apply with Selina Email: selina.dai@hiredchina.com Wechat: 13262767593

Required Languages

German, English