In the course of our continuous growth and for the reinforcement of our marketing team we are currently looking for a creative, results-oriented marketing and localization specialist. Instead of looking for someone who wants to be a specialist at one type of marketing, we seek a candidate who aspires to be a full-stack marketer covering brand, acquisition, activation, engagement, and retention, with the ability to help overall business development. Your main task will be to… Proactively update the corporate website through regular communication with product managers, sales, engineering, marketing etc. Work on SEO/SEM to maximize search visibility and enhance sales funnel conversion including day-to-day account execution and on-site optimization Design and execute e-mail marketing programs and email campaign for leads generation/nurturing and loyalty building. Aligned with business goals, design and execute digital marketing campaigns, assess ROI & KPIs and report campaign analytics, create data-driven actionable insights and evaluate efficiency and effectiveness. Ensure digital designs aligned with company design guideline and optimized for branding image. Implement and manage social media strategy and measure the success Leverage Social CRM to understand followers and design personalized contents/service to increase intimacy and generate interest Monitor trends in social media tools and applications and appropriately apply that knowledge to increase the use of social media at Aborder Products, Inc.
Job Requirements and Qualification: Bachelor’s or Masters ( preferred) degree in Marketing, Communications, Business Administration or related field from an accredited university Previous experience in sales, marketing, advertising, and brand management Experience in website design and content development Extensive knowledge of current e-commerce market and trends Proficient in analytics and market testing Excellent presentation skills and stellar written and oral communication skills Fluent in English- Chinese (Mandarin) is a plus Willingness to try innovative marketing strategies Excellent time management, able to balance many projects Salary: 25,000-30,000 (depending on qualifications Location: Shenzhen, Futian, Guangdong Occasional Business Travel Required to Dallas. Apply now: If we have sparked your interest and you believe that you are the right candidate to join our Marketing Team please send your application documents, including CV, Cover Letter, College Degree and Job References
Marketing specialist/Marketing manager